Two brown bottles labeled 'Lokhe,' one small and one large, displayed on a neutral surface with soft shadows and minimalist packaging design
Close-up of a clothing label with the logomark of gradure printed on beige fabric
Large red billboard with playful typography reading ‘Atmosphere’ and patterned illustrations of food items in the background and the tagline ‘Eat. Vibe. Repeat'

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Blog

Blog

Breaking stuff down in a way that actually makes sense, so you can see what’s working and what’s not.

6 min read

By

Abhishek

The Purpose of Rebrand - Etsy, Amazonia and a few design updates

10 min read

By

Abhishek

Google's Identity Problem

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